Testing family-based care messages for different audiences
Led by Results for Development (R4D) and Abt Associates, RF MERL worked with FCF implementers to test different components of behavior change campaigns quickly and iteratively.
If we regularly analyse feedback data, we can identify areas for experimentation and improvement while the program is still live in the field. We call this ‘Responsive Feedback.’
This website aims to get you started with responsive feedback. You will find:
Use the tool below to begin or find out more
Check out practical advice
and guidance to make
responsive feedback easier.
Agile adaptation matters. It’s time to make it easier to realise in grants.
A guide to making smarter decisions using data